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Our recent projects have garnered significant media attention, showcasing our commitment to innovation and excellence. These projects not only highlight our expertise but also reflect our dedication to push boundaries and create memorable brand experiences.
MOCA GIANT EMOJI
Client: MOCA - Museum of Contemporary Art, Toronto
Ace Burton Media: Media Space & Logistics, Production
Leo Burnette: Concept & Creative
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A giant yellow "thinking" emoji appeared in Toronto's Distillery District sparking curiosity and providing a photo op for residents. The installation is part of the Age of You exhibition at the Museum of Contemporary Art (MOCA), which explores the impact of technology on the individual. Curated by Shumon Basar, Douglas Coupland, and Hans Ulrich Obrist, the exhibition addresses the shift from fossil to digital capitalism and its effect on our mental states. The emoji installation, designed to provoke deep thought, will travel around Toronto, stopping in locations like Yorkville Village before concluding at MOCA on October 30. The exhibition features contributions from over 70 artists across various disciplines.
VOLKSWAGEN CARBON EATING MURALS
Client: Volkswagen Canada
Ace Burton Media: Media Space & Logistics, Production, Artist Sourcing & Management.
Touche Media Canada: Concept & Creative
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The initiative focuses on promoting sustainability through innovative art. In Canada, a series of large murals—created with pollution-absorbing, carbon-eating paint—are being painted across Edmonton and Toronto. These murals, which cover a total of 5,650 square feet (larger than an NBA basketball court), utilize a special graphene paint with lime paste that absorbs CO2 and improves air quality for up to 10 years.
Ace Burton was responsible for Management and Contracting of two amazingly talented artists:
Jordoh/Graffiti Salad (Edmonton): Jordan Ernst, a graffiti artist specializing in large-scale work, creates vibrant, character-driven murals.
Murals by Marg (Toronto): Margaret Cresswell transforms urban walls into surreal, natural landscapes, with a mural featuring an electric vehicle driving through a mountain scene.
Additionally, the project is supporting Calgary's BUMP festival with a $15,000 donation of carbon-eating paint for a 2,500 square foot mural aimed at reducing local pollution. The initiative encourages sustainable living through art, from electric vehicles to pollution-eating technology, and promotes greener habits.
